Chief Executive Officer
Coby is a visionary CEO with over two decades of leadership experience in the technology and automotive in Start-Ups and Corporates . With a proven track record in driving revenue growth and innovation, effectively leading global teams and organizations, defining companies' visions and strategies, and driving execution.Coby’s experience includes extensive background in sales and program management, as well as leading a company to an acquisition. Known for strategic thinking, transformational leadership, and the ability to foster high-performing teams in complex environments.
Chief Business Officer
Liron is an experienced executive with 20 years of expertise in leading global business transformations, strategic partnerships, and key initiatives across diverse industries, with a proven track record of driving innovation and delivering exceptional results. Liron’s experience includes managing complex post-merger integrations, leading cross-organizational projects, and providing strategic IT and management consulting. With a thought leadership and client-focused approach, she excels in crafting and executing strategies that drive growth and operational excellence and is passionate about fostering collaboration and exploring new opportunities for business success.
VP Automotive Engineering
Dani is a seasoned Automotive Engineering VP with extensive experience in the industry, specializing in telematics, diagnostics, and heavy-duty vehicles and buses, previous roles include Deputy CEO at IVECO Israel. Dani demonstrates a deep understanding of auto-tech and the latest advancements in automotive technology. Skilled in driving innovation and implementing cutting-edge solutions in telematics and diagnostics, excellent problem-solving abilities and a commitment to operational excellence.
VP Human Resources
Roni is a dynamic, business-oriented strategic HR leader with over 20 years of experience in global, complex companies. Expert in cultivating a high-performance culture, inspiring employees, and supporting business goals. Experienced in leading significant change management, M&As and driving cultural transformation, leading the organization and employees to reach their full potential.
Chief Operation Officer
Vered is a results-driven COO with extensive experience in operational leadership within the automotive and technology sectors enabling companies to maximize their goals and strategy. Demonstrated expertise in scaling operations, driving process improvements, and implementing strategic initiatives to enhance efficiency and profitability, bringing strong capabilities as a transformational leader. Combines business knowledge, deep operational understanding, technology depth, and management skills. Highly experienced in customer success, support, and service management, with expertise in technical business development, strategic partnerships, and program management. Co-founder of COOperation – The Israeli COOs community.
VP Research & Development
Gregory is a seasoned VP of R&D with over two decades of experience in software development, specializing in IoT and big data solutions and software design and development. Known for strong leadership and motivational skills, innovative thinking, and the ability to lead transformational initiatives. Proven expertise in leading cross-functional teams, embedded systems, and the architecture, design, and maintenance of complex systems. Skilled in AI, ML, cybersecurity, and cloud services, with a strong track record of delivering projects on time and within budget while optimizing performance.
VP Product Management
Ofer is an experienced product management executive with over 20 years of expertise, Ofer excels in leading software solutions, driving product strategy, and overseeing product development. A visionary in product strategy, Ofer has a proven track record in managing complex product lifecycles, strategic planning, and market analysis. Known for fostering collaboration, driving growth, and ensuring regulatory compliance, Ofer is passionate about leveraging advanced technologies to deliver innovative solutions and operational excellence.
Chief Financial Officer
Ortal is a highly experienced CFO with over 20 years in finance management for both startups and multinational public companies. Proven expertise in establishing and developing finance departments from scratch, managing fund raising efforts, and overseeing budgeting and cash flow. Notable roles include CFO at, VisIC Technologies, and Infinity Augmented Reality, where strategic financial leadership and investor relations were key responsibilities. Highly skilled in managing complex financial operations, tax strategies, and risk management.